Pandemic-born beauty start-ups Mira and Oupus Organics tackle the next level of business advancement with support from consumer goods giant Procter & Gamble (P&G).
Data intelligence company Proxima is leading the way for DTC beauty and personal care product brands to better reach consumers and target specific demographics with best-fit products by utilizing underlying AI data sources to better meet consumer needs.
Indian cosmetics e-commerce company Nykaa is making “baby steps” onto the international stage by pushing its portfolio of beauty brands into markets including Mauritius, United Arab Emirates, US.
As the use of digital devices rises and more young people enter the beauty consumer space, Accenture's new report estimates social commerce will more than double by 2025.