Markets like India, China, Africa and the Middle East offer a wealth of opportunities for growth in health and beauty, says the commercial director of GlobalData.
Johnson & Johnson (J&J) will become more competitive in personal care after the carve out of its consumer health business, particularly if it invests in personalised and premium NPD, an analyst says.
Health and wellbeing will be the most important and long-standing consumer trend across the EMEA region in 2020, and products taking a holistic approach will tap into this best, says GlobalData.
The consumer wellness boom presents strong opportunities for beauty to target mood and wellbeing, through functional products, routine enhancement or powerful brand messaging, says Mintel.