The number of Instagram followers opting in to receive beauty samples and information from brands is higher when campaigns are led by large-scale influencers versus micro influencers, according to beauty sampling tech startup Odore.
The natural and organic cosmetics category will expand in pharmacies, beauty stores, salons, spas and e-commerce over the coming years, shifting outside of its traditional speciality retail setting, says Ecovia Intelligence.
Concerns for personal health and the health of the environment are blurring the lines between make-up and skin care as consumers seek out colour cosmetics that provide more than just superficial benefits.
Understanding and communicating the impact cosmetics production has on people and planet is the next chapter in industry’s journey towards full circularity, says Natura &Co’s VP of sustainability and group affairs.
COVID-19 forced huge swathes of beauty brands and retailers online overnight, changing long-established market models and shifting shopper mindsets. Industry must now plan and deliver on innovations that cater to this new environment and fresh opportunities...
The next two years will see five cohorts of beauty consumers take centre stage - skinimalists, refillutionaries, beautopians, super basics and skillusionists - drawing a sharper focus on core desires around frugality, sustainability, gender fluidity and...
Japanese beauty major Shiseido is throwing its full weight behind skin care with its CEO believing there are “emerging segments” that it can capitalise on in the next few years.
A round-up of CosmeticsDesign-Europe’s most-read news from September 2021 shows interest in world beauty leaders creating a consortium to co-develop an environmental impact and scoring system, a new probiotic powder targeting psoriasis via the gut-skin...
The COVID-19 pandemic is set to shape the future of personalised colour cosmetics development to focus on hybrid make-up formulations that tap into health and wellness demand.
MANSCAPED is aiming to tap into what it claims is underserved needs of the men’s personal grooming market in Asia but says it will first take time to understand the nuances of the different markets from its Singaporean foothold.
As beauty edges out of the COVID-19 pandemic, brands and retailers must take the opportunity to reset and recreate an industry that is more ethical, inclusive and sustainable, says a WGSN exec.
The number of new skin care product launches incorporating oat kernel extracts and oils for their prebiotic properties to make skin health claims is growing year by year, according to Mintel.
Consumers are becoming more educated about the importance of maintaining a healthy microbiome for their holistic health, according to new market research which will be presented at Vitafoods 2021 next month.
The skin care market is lacking anti-ageing solutions for consumers with sensitive skin even though they are more susceptible to premature ageing, says a South Korean ingredient manufacturer.
Skin microbiome science and innovation is fast-evolving, with a plethora of tools, ingredients and research efforts spotlighting key areas of opportunity. But where exactly is the sector headed? And what might next-generation NPD look like?
Engaging content that tells a character-led story is the future for beauty brands looking to engage better with consumers around sustainability, says Dutch eco video streaming service WaterBear.
The COVID-19 pandemic has accelerated the development of new retail experiences such as virtual stores, but one expert believes this is only the tip of the iceberg when it comes to the potential of extended reality in the beauty space.
A round-up of CosmeticsDesign-Europe’s most-read news from August 2021 shows interest in the most popular beauty brands on TikTok, Unilever’s patent on post-consumer resin coloured packaging, and The Hut Group’s acquisition of Cult Beauty.
Strong brand communication through visual elements are becoming increasingly important for cosmetic retailers in the contactless and touchless post-pandemic market, claims a design boss who has just worked with South Korea’s Shinsegae-owned Chicor.
Using Artificial Intelligence (AI) technologies for the personalisation of beauty products is a golden opportunity for industry, particularly within a modern omnichannel model, says Wayne Liu, senior VP and general manager of Perfect Corp.
Beauty majors like Sephora, Amorepacific and Watsons are stepping up its on-demand retail services in China as consumer preferences for speedy deliveries show no sign of waning post-COVID.
Green beauty is evolving fast but there is so much more industry can do around transparency and communication on sustainability, especially backing up claims, says the CEO of sustainable communications software specialist Provenance.
The rise of personalisation and the acceleration of digital commerce is pushing cosmetic manufacturers to rethink their supply chain solutions to support bespoke beauty brands.
E-commerce will continue its insatiable rise over the next five years in beauty, with pureplay online retailers like Alibaba, Amazon and JD.com set to bolster significant growth and brand-retailer collaborations to prove key, says an expert.
Smashbox Cosmetics founder Davis Factor, a great-grandson of Max, says the pandemic has created more demand for “hardworking” make-up products that are enriched with skin care ingredients such as hyaluronic acid and niacinamide.
Try-before-we-buy has come under scrutiny in cosmetics amid the pandemic, with brands innovating touchless solutions to promote safe and hygienic handling when shopping for beauty buys. Subsequently, sampling strategies are evolving—with a big emphasis...
Global consumers are leaning into everyday influencers versus celebrities and established figures because this is where they believe authentic content can be found – a trend beauty brands must look at carefully, says an expert.
Deciem-owned indie brand The Ordinary is the most popular beauty brand on TikTok by hashtags and follower count, closely followed by L’Oréal’s derma brand CeraVe; though Unilever’s Dermalogica steals top spot for most videos.
Beauty tech firm Foreo is betting big on small, handheld devices that can produce the same results as professional equipment at home, believing it to be the future of the beauty device business.
Tapping into the rising consumer interest in mental health is about so much more than adding some magnesium to the mix so brands that want to win in this space will need to offer a value proposition through much more than just their products.
L’Oréal’s CEO has brushed off the hype surrounding the rise of China’s domestic beauty brands such as Perfect Diary, saying that while the competition is growing, he doesn’t see it as a threat.
DTC brands as well as online shopping in general have benefited from lifestyle changes brought on by the pandemic. And now it’s also clear that cross-border ecomm is doing better in categories including skin care, fragrance, and color cosmetics, according...
A round-up of CosmeticsDesign-Europe’s most-read news from July 2021 shows interest in Avon predicting the end of ‘anti-ageing’, Firmenich’s AI-powered digital tool to develop scents, and Sephora’s acquisition of Feelunique and deal with Zalando.
A survey has found that 40% of French consumers either don’t apply adequate amounts of sunscreen or don’t use any at all, with a large majority citing fear of toxic ingredients and environmental pollution as concerns.
Beauty brands and consumers are shifting away from the notion of ‘anti-ageing’, instead seeking out products that address specific skin care needs, says the head of skin care and innovation at Avon.
Sephora’s acquisition of British beauty e-commerce major Feelunique and tie-up with German online fashion retailer Zalando are clearly part of a move to capture younger beauty consumers, notably millennials and Gen Z, says an analyst.
International video entertainment platform TikTok has soared into the beauty spotlight, driven by a plethora of highly engaged creators, and beauty brands will continue to jump aboard up as this rush continues, says Antonia Baildam, brand partnerships...
On this episode of the Beauty Broadcast, we dive into ‘maskne’ with two experts to discuss how the rise in cases over the past year has turned the spotlight on the gaps in acne care.
Beauty and personal care products that are inclusive with neutral messaging will firmly take centre stage as the new standard in skin care and makeup, likely prompting a retail re-think in coming months, according to GlobalData.
The plethora of influencer-created beauty content online continues to swell worldwide, and brands should monitor it closely as it provides an important feedback loop that can unlock innovation and power business growth, says a specialist.
This week, the multinational consumer goods company launched its Softsoap Foaming Tablet Starter Kits and Refill Kits. The aluminum bottles and solid product refills are helping Colgate-Palmolive meet its 2025 sustainability goals.
The pandemic’s relentless push to digital retail and even mask wearing have helped online probiotic cosmetic products more than double in two years across 25 countries tracked by Lumina Intelligence.
Manufacturers should pull back on making strong claims and focus more on consumer education, holistic health and wellness concepts and ingredient innovation when addressing immunity in the beauty and personal care space, say experts.
Scientists working at the beauty maker’s Research and Innovation facility in Clark, New Jersey, published an article in JDD earlier this year on the relationship among ceramides, UV radiation, and skin barrier function. Now the company’s CeraVe brand...
The post-COVID new normal taking shape before our eyes is drastically altering consumer sentiment and behaviour in enigmatic ways, but the primal need for healing and renewal will drive cosmetic beauty colour selection in the approaching years, according...
The US duo who sold a premium men’s grooming brand to Procter & Gamble are now targeting APAC markets with its latest venture – transparency focused skin care brand called Ingredients.
UK luxury brand ELEMIS is making another ‘digital-first’ debut into Singapore and Malaysia as it builds up its omnichannel retail strategy to pursue its goal of becoming the top British premium skin care brand in the world.
Beauty players across Europe, Middle East and Africa (EMEA) should look to China for post-pandemic learnings given the rapid rebound seen in the territory, says Euromonitor International.
![Instagram beauty influencers with 1+ million followers drive higher opt-in returns for digital sampling campaigns compared to their micro counterparts with less than 50,000 followers [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/10/18/influencer-beauty-campaigns-with-free-samples-stronger-amongst-major-influencers-with-1-million-followers/12933078-1-eng-GB/Influencer-beauty-campaigns-with-free-samples-stronger-amongst-major-influencers-with-1-million-followers.jpg)
![In France - one of Europe's most important natural and organic cosmetic markets - strong growth has been seen for the category in pharmacies and parapharmacies [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/10/14/natural-and-organic-cosmetics-market-europe-to-grow-in-pharmacies-beauty-stores-and-online-says-ecovia-intelligence/12924773-1-eng-GB/Natural-and-organic-cosmetics-market-Europe-to-grow-in-pharmacies-beauty-stores-and-online-says-Ecovia-Intelligence.jpg)
![Concerns for personal health and the health of the environment are blurring the lines between make-up and skin care. [UUUNI]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/market-trends/hybrid-make-up-post-covid-consumer-concerns-shift-spotlight-onto-make-up-that-works-beyond-the-surface/12897792-1-eng-GB/Hybrid-make-up-Post-COVID-consumer-concerns-shift-spotlight-onto-make-up-that-works-beyond-the-surface.jpg)
![Industry needs to look at how it gives back to nature and biodiversity as it works towards full circularity [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/10/12/natura-co-talks-circular-beauty-future-and-importance-of-environmental-and-social-impact-of-cosmetics/12918193-1-eng-GB/Natura-Co-talks-circular-beauty-future-and-importance-of-environmental-and-social-impact-of-cosmetics.jpg)
![As beauty emerges from the dramatic changes of 2020, innovation efforts must target clear opportunities in digital and consumer joy [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/10/06/beauty-innovation-post-covid-needs-to-be-consumer-led-with-digital-and-joy-opportunities-says-strat-house/12901664-1-eng-GB/Beauty-innovation-post-COVID-needs-to-be-consumer-led-with-digital-and-joy-opportunities-says-Strat-House.jpg)
![These five future beauty cohorts cross geographies, age-groups and genders with very deep desires and needs in cosmetics and personal care that they will be looking to brands to fulfil [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/10/05/wgsn-beauty-personas-of-2023-include-skinimalists-refillutionaries-and-super-basics/12900807-1-eng-GB/WGSN-beauty-personas-of-2023-include-skinimalists-refillutionaries-and-super-basics.jpg)
![Shiseido taking steps to strengthen the foundation of its business with skin care. [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/shiseido-ceo-on-why-skin-care-set-to-become-even-bigger-post-pandemic/12882397-1-eng-GB/Shiseido-CEO-on-why-skin-care-set-to-become-even-bigger-post-pandemic.jpg)
![The pandemic is set to shape the future of personalised colour cosmetics development. [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/market-trends/how-the-future-of-personalised-make-up-will-be-influenced-by-post-covid-needs/12854925-1-eng-GB/How-the-future-of-personalised-make-up-will-be-influenced-by-post-COVID-needs.jpg)
![MANSCAPED aiming to tap into what it claims is underserved needs of the men’s personal grooming market in Asia. [MANSCAPED]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/manscaped-seeking-wider-asia-expansion-for-men-s-below-the-belt-products/12817610-1-eng-GB/MANSCAPED-seeking-wider-Asia-expansion-for-men-s-below-the-belt-products.jpg)
![Push for progress; embracing frugality; mastering wellbeing; tech-ceptance; and intentional community are WGSN's 'big ideas' set to influence beauty over the next two years [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/09/24/wgsn-2023-beauty-big-ideas-to-shape-industry-include-progress-wellbeing-and-tech/12851202-1-eng-GB/WGSN-2023-beauty-big-ideas-to-shape-industry-include-progress-wellbeing-and-tech.jpg)
![The number of new skin care products with oat kernel extract or oil is on the rise, particularly those making prebiotic claims [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/09/21/oat-kernel-rising-star-ingredient-for-skin-health-claims-in-skin-care-says-mintel/12840341-1-eng-GB/Oat-kernel-rising-star-ingredient-for-skin-health-claims-in-skin-care-says-Mintel.jpg)
![The skin care market is lacking anti-ageing solutions for consumers with sensitive skin even though they are more susceptible to premature ageing. [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/market-trends/sensitive-skin-category-lacking-solutions-to-tackle-vulnerability-to-premature-ageing/12787623-1-eng-GB/Sensitive-skin-category-lacking-solutions-to-tackle-vulnerability-to-premature-ageing.jpg)
![Telling stories about the people behind sustainable supply chains and production will be key for beauty - and all industries - moving forward, and bringing these voices to the boardroom will prove even more critical [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/09/15/sustainable-beauty-storytelling-is-the-future-says-eco-video-streaming-platform-waterbear/12823112-1-eng-GB/Sustainable-beauty-storytelling-is-the-future-says-eco-video-streaming-platform-WaterBear.jpg)
![Virtual stores are only the tip of the iceberg when it comes to the potential of virtual reality in the beauty space. [ByondXR]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/article/2021/09/15/beauty-retail-future-incoming-tech-such-as-smart-glasses-will-take-beauty-retail-beyond-our-imagination/12799182-3-eng-GB/Beauty-retail-future-Incoming-tech-such-as-smart-glasses-will-take-beauty-retail-beyond-our-imagination.jpg)
![Retail design in a contactless and touchless post-pandemic market [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/packaging-design/how-brick-and-mortar-retailers-can-meet-beauty-consumers-sensory-needs-post-covid/12773973-1-eng-GB/How-brick-and-mortar-retailers-can-meet-beauty-consumers-sensory-needs-post-COVID.jpg)
![[GettyImages]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/market-trends/sephora-amorepacific-and-watsons-among-retailers-stepping-up-on-demand-delivery-services-in-china2/12768446-1-eng-GB/Sephora-Amorepacific-and-Watsons-among-retailers-stepping-up-on-demand-delivery-services-in-China.jpg)
![Branding is changing and beauty brands must follow the shift in mentality as consumers look for more transparency on every aspect of business, beyond labels [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/08/26/green-beauty-needs-more-transparency-and-substantiation-of-claims-says-provenance-ceo/12768159-1-eng-GB/Green-beauty-needs-more-transparency-and-substantiation-of-claims-says-Provenance-CEO.jpg)
![Rise of personalisation and the acceleration of digital commerce is pushing cosmetic manufacturers to rethink their supply chain. [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/packaging-design/personalised-beauty-cosmetic-manufacturers-adapting-supply-chains-to-support-personalised-brands/12756412-1-eng-GB/Personalised-beauty-Cosmetic-manufacturers-adapting-supply-chains-to-support-personalised-brands.jpg)
![By 2026, the global health, beauty and personal care category is set to be worth €1.14 trillion with online sales worth €305.2 billion [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/08/24/health-and-beauty-global-sales-to-reach-1.14-trillion-by-2026-with-online-representing-50-says-edge-retail-insight/12762820-1-eng-GB/Health-and-beauty-global-sales-to-reach-1.14-trillion-by-2026-with-online-representing-50-says-Edge-Retail-Insight.jpg)
![Pandemic created demand for make-up products that are enriched with skin care ingredients, says Smashbox founder. [Smashbox]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/smashbox-founder-davis-factor-tips-make-up-enriched-with-skin-care-ingredients-for-success/12738776-1-eng-GB/Smashbox-founder-Davis-Factor-tips-make-up-enriched-with-skin-care-ingredients-for-success.jpg)
![Beauty samples continue to be key in consumer purchasing decisions, but how these are brought to the consumer needs to change [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign.com/article/2021/08/23/beauty-sampling-future-will-require-smart-data-and-omnichannel-strategy-says-samplicity/12759116-1-eng-GB/Beauty-sampling-future-will-require-smart-data-and-omnichannel-strategy-says-Samplicity.jpg)
![More than half of consumers now prefer 'everyday' influencers - friends, family and peers - to celebrities and established figures [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/08/19/beauty-influencer-marketing-potential-in-everyday-users-due-to-trust-finds-bazaarvoice/12749564-1-eng-GB/Beauty-influencer-marketing-potential-in-everyday-users-due-to-trust-finds-Bazaarvoice.jpg)
![As of July 2021, The Ordinary has 949m hashtags and 288,000 followers; CeraVe has 878.5m hashtags and 252,600 followers making them the most popular beauty brands on TikTok [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/08/18/tiktok-most-popular-beauty-brands-the-ordinary-and-cerave-finds-skincare-hero/12746252-1-eng-GB/TikTok-most-popular-beauty-brands-The-Ordinary-and-CeraVe-finds-Skincare-Hero.jpg)
![Foreo is betting big on pro-level home use devices. [FOREO]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/article/2021/08/12/foreo-believes-future-of-beauty-tech-lies-in-portable-devices-that-give-pro-level-results/12697348-1-eng-GB/Foreo-believes-future-of-beauty-tech-lies-in-portable-devices-that-give-pro-level-results.jpg)
![L’Oréal’s CEO has brushed off the hype surrounding the rise of C-beauty brands. [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/market-trends/why-l-oreal-ceo-doesn-t-believe-c-beauty-brands-are-a-big-threat/12716489-1-eng-GB/Why-L-Oreal-CEO-doesn-t-believe-C-beauty-brands-are-a-big-threat.jpg)
![Many of these consumers cite concerns around the safety of formulations for human health but also the impact on the environment - unfounded concerns says FEBEA [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/07/29/40-french-consumers-never-use-sunscreen-or-don-t-use-enough-finds-febea-and-opinionway/12692594-1-eng-GB/40-French-consumers-never-use-sunscreen-or-don-t-use-enough-finds-FEBEA-and-OpinionWay.jpg)
![Consumers and industry instead will shift the conversation towards very specific skin benefits, some associated with ageing but others not [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/07/28/anti-ageing-skin-care-to-lose-traction-as-consumers-seek-skin-health-benefits-says-avon/12687008-1-eng-GB/Anti-ageing-skin-care-to-lose-traction-as-consumers-seek-skin-health-benefits-says-Avon.jpg)
![Sephora recently confirmed its acquisition of Feelunique and announced a tie-up with German fashion e-tailer Zalando - two moves set to stretch its online reach and engagement with younger beauty consumers [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/headlines/market-trends/sephora-feelunique-acquisition-and-zalando-tie-up-clearly-targets-millennial-gen-z-online-beauty-consumers/12685233-1-eng-GB/Sephora-Feelunique-acquisition-and-Zalando-tie-up-clearly-targets-millennial-Gen-Z-online-beauty-consumers.jpg)
![[Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/market-trends/watch-maskne-gaps-in-acne-care-solutions-highlighted/12656330-1-eng-GB/WATCH-Maskne-Gaps-in-acne-care-solutions-highlighted.jpg)
![Gender-neutral products and branding will take over from 'unisex' offerings, targeting specific skin and lifestyle needs that hold wider appeal [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/07/21/gender-neutral-beauty-to-become-central-in-skin-care-makeup-says-globaldata/12665963-1-eng-GB/Gender-neutral-beauty-to-become-central-in-skin-care-makeup-says-GlobalData.jpg)
![Content creators are creating more content across a wider variety of channels, and consumer engagement with this content is at an 'all-time high' [Getty Images]](https://www.cosmeticsdesign-europe.com/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/07/20/influencer-marketing-in-beauty-continues-to-surge-with-great-emea-promise-says-tribe-dynamics/12660791-1-eng-GB/Influencer-marketing-in-beauty-continues-to-surge-with-great-EMEA-promise-says-Tribe-Dynamics.jpg)
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