Confusion and misinformation regarding the marine safety of sunscreens can ultimately hinder cosmetic formulators’ ability to develop safe and effective UV protection.
Algorithm specialist What’s In My Jar has developed an online tool that recommends sunscreens based on skin type, lifestyle and budget – helping consumers navigate clunky, cryptic and often misleading labels built on outdated regulations, its CEO says.
With summer in full swing and sunscreen products flying off shelves, this guest article sheds light on what cosmetic companies need to know on sun protection product regulations – very different across the globe.